CASE study PLANDEK

Website Rebuilding and SEO to Drive Customer Acquisition

64% increase in Plandek’s conversions

content development 
The Partnership
Plandek.com are an Agile reporting platform who work with WorldPay, News Corp and Secret Escapes. Plandek software allows companies to make their coding teams more efficient by measuring their output and seeing where improvements can be made.
eCommerce brands scale faster with omnichannel marketing
Plandek who needed a new WordPress site after their latest $3.3m funding round. The aim was to drive new customer acquisition. Plandek’s existing site wasn’t reflecting the quality and professionalism they’re known for or allowing them to bring their depth of knowledge and experience to customers. With new funding and a new round of promotion, they wanted to really show prospective customers what they offered. The product page was punctuated at various points with calls to action. Offering a clear comparison between purchase options, people can immediately gleam the benefits of subscribing over a one-time only purchase.
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client journey
The hardest part of brand & awareness campaigns is showing the return on investment.
Before launch, “success metrics” were set across brand recall, brand affinity, engagement rates and quality website users to ensure our Facebook, Instagram, YouTube & digital display campaigns weren’t all hot air. Interactive ads reached a young, style savvy audience who flocked to the pop up over four weeks – until the police shut the Soho venue down due to noise complaints. Job done.
client journey
Business Impact

Since partnering with Brother2Brother, we identify the website and stakeholder requirements. We wireframe the key page templates for desktop and mobile views devleoped visual design for credibility, culture and personality.

 Whizzystack always makes sure to focus on the most important key performance indicators (KPIs).

  • User Interface Development
  • User Experience Improvement 
  • High converting design

Working with us, they’ve seen:

64% 

INCREASE IN CONVERSIONS

28% 

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GROWING REACH, REVENUE OR RETENTION?

Want to learn more about how our  services can grow your business?

8 yrs

Experience

10,000

LEADS GENERATED

450

WEBSITES LAUNCHED

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